Over 350,000 people across the UK took part in the Big Draw activities, supported by Berol, last October. 1096 venues joined in, and there were 1312 events up and down the country.
These huge numbers gathered together to draw in galleries, museums, schools, universities, on common land, and in national heritage sites to establish, in the words of campaign patron Quentin Blake CBE: "Drawing not only as a mode of self-expression but a tool in learning and in science and design."
The Big Draw was launched in London at a wonderful family event at Somerset House. "Amazing Space" attracted over 6,000 visitors with a queue forming half an hour before the event started. There were wonderfully creative activities on offer, from producing "magic" carpets, to recreating fabulous fountains in water colours, and there were a host of contributing guests including architect Sir Norman Foster and cartoonist Gerald Scarfe.
Thousands of those visitors joined us in the Berol marquee to create their own Christmas card designs, taking inspiration from the amazing and atmospheric location, and entering their best designs into our competition.
This was one of the most memorable national launches for the Big Draw, and visitors were particularly delighted with the range and quality of the Berol materials that were supplied for all the activities.